I helped Arla Foods negotiate an ongoing partnership with Open Farm Sunday, which gave them the opportunity to bring their customers even closer to their farmer-owners. Open Farm Sunday is an annual event which helps to increase awareness of British farming. It also helps to educate consumers on the source of the food they buy from the supermarkets. We created lots of content including this video to bring to life the partnership so that Arla could share their success internally after the event through their internal channels.