Services
Video Marketing Agency
Video Marketing Agency serving Surrey, London, Hampshire, Berkshire, Kent and more
We provide a variety of video marketing and digital marketing services to businesses in the South of England and beyond. One of our agency’s core capabilities is video marketing – whether that’s more cinematography filming and advertising, or short-form content marketing for social media purposes. Ultimately, whichever direction a business decides to take, it should always have a clear strategy that underpins the video marketing campaigns.
We’re able to help businesses with Video Marketing strategies because our team is made up from a range of different skillsets and backgrounds. We have strategists, copywriters, creative designers, videographers, directors, editors and more. No job is too big or too small. We ensure that your budget is used in the most effective ways – to generate awareness, consideration, education of a product and service, or simply sales.
Contact Us ⭢ Book a video call ⭢
01
Advertising
Advertising your products and services is at the heart of all Video Marketing and we’re experts at delivering video advertising campaigns. Whether that’s TV commercials, or Digital Advertising for platforms such as YouTube, Facebook and Instagram, we’ll create an advertising campaign that will help to bring your brand to life.
02
Video Content Marketing
The massive rise of social media has also led to a massive increase in short-form video content. Our experts understand shooting video for social media. We also have expert editors who are able to make dynamic videos that quickly capture your audiences’ attention. If you need a constant stream of video content to engage your audiences, we can help.
03
Video Production
Video Production can mean a variety of different things but ultimately (to us), we consider video production to be the actual filming (as opposed to pre-production and post production)! So, whether you want us to help you with marketing strategy, communications and planning, OR, you just need us to turn up and shoot videos for you, you can be assured that our 30+ years of experience will help you get the videos you need.
04
Website Videos
Do you need a video for your website to properly showcase your brand? Website videos can elevate the perception of a brand online and help companies convert more customers. Authentically showing a business in its best possible light. Our video experts can help with corporate videos, product videos and more.
05
E-Commerce Videos
E-commerce videos, or product videos/demonstrations can help show customers what a product looks like, how it works, the quality of the design and more. We can create simple video executions or more complex productions depending on the brand.
06
Video SEO Services
We created viral video campaigns for Daytona Motorsport so we know a thing or two about Video SEO Services. One of the videos we created for Daytona currently has 1.7 million views which is no mean feat. We also have several other videos which have all amassed 300,000 views each. So, if you need help with your Video SEO services, we can help.
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Corporate Video Production
There are lots of different corporate videos we can produce and have a dedicated page which explains the different options for businesses. The corporate videos we’re able to produce includes Promotional Videos, Explainer Videos, Training Videos, Event Highlights, Product Demonstrations, Internal Communications and more.
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B2B Videos
B2B Videos are available and are a type of corporate video production which helps businesses reach and engage their business customers (as opposed to traditional B2C Advertising). We follow exactly the same process when creating B2B videos to ensure the productions are on-brand, strategically deliver on the objectives of the business, and are executed to the highest possible standards.
09
Viral Videos
Having created several viral videos on YouTube, Tik Tok and Instagram for Daytona Motorsport, our social video experts understand social algorithms to be able to give your brand the greatest chance at reaching millions of views organically.
Digital Video Marketing Agency Services
When you work with a Digital Video Marketing Agency, you not only get Video Production expertise, you also get comprehensive skills in strategy, creative communications, advertising, creative production, social media and more. We combine our huge experience in advertising with our video production services to be able to deliver award-winning video campaigns both on and offline. So, if you need TV commercials, or, Digital Video Campaigns, our expert teams can help.
Contact Us ⭢ Book a video call ⭢
Our Video Marketing Process
01
Understanding Brand Tone of Voice
To be an effective video marketing agency it’s fundamental to also understand brand and tone of voice. Brand underpins everything that we do at Holt Digital Marketing and our extensive background in Advertising agencies sets us apart from video production companies that know how to shoot but don’t know how to make to show that brand point of difference.
02
Understanding Campaign Objectives
Alongside understanding the brands that we work with, we also work with marketing teams and business directors to understand the core objectives that the business is trying to achieve with their video marketing campaigns. That may be brand awareness, consideration, leads, sales or a combination of all those things. If we collectively know the objectives, we can also effectively measure the results.
03
Creative Strategy
Our teams are experts at creating scripts and visuals that communicate key brand messaging that resonates with audiences. Our collective 30+ years of experience in agencies both in the UK and abroad has given us hundreds of opportunities to refine our strategic process so you can be assured that your brand is in safe hands when we work collectively with you on a project.
04
Video Production Services
Some businesses don’t require our complete Video Marketing Services. They just need a video production company to film exactly what they tell us. We’re very good at that as well. Our Netflix-approved high-end 4K equipment includes multiple cameras, lighting setups, and a network of studios and locations to bring any video brief to life.
05
Video Formatting
Before we film, we ensure we know exactly what marketing channels the videos will be uploaded. That way, we can ensure that we can format the videos correctly for multiple marketing channels so that messages don’t get lost if they are formatted in portrait or landscape orientations.
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Video SEO and Optimisation Services
When you understand SEO (Search Engine Optimisation) as well as our teams do, you also know how to optimise videos for video platforms such as YouTube and social media. We ensure the videos we create are optimised for ranking on the platforms they are uploaded.
Animated Video Marketing Services
With our extensive experience of video production, we’re used to creating animations, motion graphics as part of the video production process. Whether that’s as simple as 2D logo animations at the start or end of a video, or, more complex custom graphics throughout the video. Our strategists and copywriters create the scripts and branded storytelling, our designers and editors bring those stories to life. So, if you’re looking for 2D or 3D animated video services, or, motion graphics, we can help. Click the link to find out more or contact us for more information.
Video Marketing Case Studies
FAQ’s
1. What types of videos can a Video Marketing Agency produce?
We specialise in a wide range of video marketing services including advertising, corporate video production, branded videos, product videos, promotional videos, training videos, internal communication videos, brand storytelling and much more. If it’s a video, and it helps from a marketing perspective, we can film it! Our team is adept at creating content that aligns with your company’s message and goals, ensuring that each video is tailored to meet your specific needs and audience.
2. How long does the Video Production process take?
The duration of the production process varies depending on the complexity of the project. Generally, a standard corporate video can take anywhere from 2 to 8 weeks from concept to completion. This includes pre-production (planning, scriptwriting, casting), production (filming), and post-production (editing, sound design, graphics). We work closely with our clients to set realistic timelines and keep them updated at every stage.
3. What is the cost of producing a Marketing Video?
The cost of producing marketing videos depends on various factors such as the length of the video, the complexity of the script, locations, number of shooting days, special effects, and post-production requirements. We offer customised quotes based on your specific needs and budget, ensuring transparency and no hidden costs.
4. How do you ensure the video aligns with our brand identity?
Our process involves an initial consultation to understand your brand identity, target audience. Throughout the pre-production process we create and get sign-off of scripts to ensure the key communication messages are executed. We then develop a creative concept that reflects your brand’s values and goals. Throughout the production process, we maintain close communication with your team to ensure that the final video is a true representation of your brand. Ultimately, the entire process is collaborative so our team works closely with your team to ensure we meet your objectives.
5. Can you assist with video distribution and marketing?
Yes, we offer comprehensive services that extend beyond video production. This includes assistance with video distribution and marketing strategies to ensure your video reaches its intended audience effectively. We can advise on the best platforms for distribution, SEO optimisation for online videos, and integration of the video into your broader marketing campaigns.
